Confidently Owning Your Style

How has your style changed in the last 10, 20 or 30+ years? Mine has gotten more casual, yet remained much the same. Components of my look twenty years ago are largely how I like to look now. For instance, I’ve never wanted to look bohemian. The few times I’ve tried that look on,  I’ve  felt uncomfortable. I adore feminine looks but feel silly in them. Super sporty clothes don’t exist in my wardrobe. As I’ve said before, I believe blogs are the new “fashion magazine” for women over 50. The print glossies have little to offer us. If you’re looking for fashion inspiration, it’s everywhere on the web!

As a trained Image Consultant, my job is to help women pinpoint how they want to look. Then how to express it though their appearance. Their taste is just that, theirs. However they want to be perceived, I can help them get that look.

In my blog posts you’ll  find me showing and explaining what I wear and why. This is my personal Style Recipe™, which I don’t expect to be yours. If it resonates with you and offers encouragement or food for thought, that’s great. I am not preaching that women should do what I do or wear what I wear. The world would be a very boring place if we all dressed alike.

I will share rules. They do exist. Rules about contrast and proportion. Rules about fit and coloring. Rules about line and texture. Not rules about how you must or must not dress. That’s not my job and frankly none of my business.

I believe at this age a woman should dress to please herself. If you are happy with how you look you’re ahead of the game…by a long shot. Bravo for you!


I found this commercial with Iris Apfel that made me smile. She is a true original and has always had the confidence to express it.

Do your own thing. Own your own look. Be yourself. Be as original as you like. It’s all about confidence.



She makes me smile. She makes me wish I could pile on accessories and color. But I’ve tried and I feel foolish dressed that way. I have to stay true to what makes me feel confident. And so should you!



xo Jennifer

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  1. Canuck
    April 11, 2016 / 4:09 pm

    My mother always told me that as you get older, you have to dress better, or people will make certain assumptions about you. I’m now at the age where it’s happening, and I don’t like it. No, I do not work at a doughnut shop. I wish the woman who works at a business I visit would stop saying that every time I see her. I have no idea why whatever I wear speaks to her of doughnuts, but I think this is what my mother meant.

  2. April 9, 2016 / 12:57 pm

    Hi Jennifer,
    My clothing style is a mish-mash of styles that starts with classic styles of dress; something I’ve always been partial too. Classic never goes out of style either.

    People should wear what they feel comfortable in except for pajamas in public. Ha, ha. Sporty clothes are not my favorite, but I do love yoga pants and leggings with tunic style tops or long sweaters. They feel like comfy pajamas and can be beautifully dressed up or down.

    I love Iris! She is a cool lady and pulls of the layered accessories well. I am always attracted to chunky necklaces and big earrings, but I feel awkward wearing them. It’s kind of bummer because there are so many beautiful costume pieces of jewelry these days.

    I enjoyed reading your post.


  3. April 8, 2016 / 9:08 am

    I think getting older gives you more confidence to do things your way. My style has probably moved more towards classic, timeless pieces and I am confident about what suits me. Like you I have a much expanded casual wardrobe as I spend more time in jeans now that I am retired. Which I love. Having said that we have just posted some pics on instagram that show our trip to a fabulous hat shop – and as someone who would always have said “I don’t wear hats” it was lovely to have my view changed. Anne H

  4. April 7, 2016 / 11:33 am

    My style has simplified. Now, I have a uniform of jeans, loose t-shirt, black blazer and great bag and shoes (I have an ancient Chanel jumbo that I like to casually sling over my shoulder.) I want to channel an off-duty fashion editor.

  5. April 6, 2016 / 8:06 pm

    Many elements of my style have been there for the past 30 years. In fact, an “old” friend of mine commented the other day that what stood out about me when we first met 22 years ago when our kids were in preschool was my scarf collection! 🙂 And I still own a lot of those scarves…

    I think you make such an important point when you point out that we need to think about how we want to look because how we look communicates so much to others.

    And, yes, there isn’t a “fashion” or “style” magazine that speaks to me, but luckily there are many blogs I look to for inspiration! 🙂

    I’ll email you soon to see if we can get together for coffee!

    • Jennifer
      April 6, 2016 / 9:57 pm

      You wear scarves gorgeously!! I’d absolutely love to meet you. Let’s do it.

    • Jennifer
      April 6, 2016 / 3:09 pm

      It’s all in our personal mix! Our Style Recipe is what makes us all look unique. I have a small fringe on a pair of sandals. Thats a far boho as I can comfortably go 🙂

  6. Joanna
    April 6, 2016 / 2:09 pm

    That short video puts a smile on your face. I find her style over the top but It suits her big personality. I adore her attitude to life. You go girl! Lol

    • Jennifer
      April 6, 2016 / 3:07 pm

      It made me smile too! She’s a character of strength and conviction. I think she’s fabulous.

  7. Sandy Andry
    April 6, 2016 / 1:16 pm

    I love your comment about fashion blogs being the NEW Women’s fashion magazine. Isn’t it just too bad that there aren’t fashion magazines or ANY magazine which caters to a woman over 50? I finally stopped my subscription to IN STYLE magazine when I realized there wasn’t one single page that had anything on it I’d actually wear!

    • Jennifer
      April 6, 2016 / 3:06 pm

      Me too. Then MORE went out of business because they started directing themselves at the younger woman! What were they thinking?

  8. Atonia Walpole
    April 6, 2016 / 11:00 am

    I also live a more casual lifestyle but I still like to dress like an adult. So much of fashion is directed towards young women who are 5’10” and weigh 100 lbs. It’s so nice to find bloggers of an age of wisdom who pick up the gauntlet and help out the rest of us with what to wear and how. Thank you for your inspirational blogs.

    • Jennifer
      April 6, 2016 / 3:05 pm

      Thanks for reading Atonia! I’m glad you’re here.

  9. April 6, 2016 / 10:26 am

    I totally agree, Jen. Finding our unique style is essential. What works for one does not work for everyone. I love your idea of a style recipe. So smart! Love that Iris!
    Have a great day beautiful!

    • Jennifer
      April 6, 2016 / 3:04 pm

      Your post on the LBD showed it perfectly!! I loved it.

  10. April 6, 2016 / 9:03 am

    Of course that was when they had beautiful wool fabrics and styles!

  11. April 6, 2016 / 9:01 am

    Iris is indeed captivating! I admire her but like you, I could never follow her lead.

    • Jennifer
      April 6, 2016 / 3:03 pm

      I love to see her style, and her attitude is the best!

  12. April 6, 2016 / 8:59 am

    Jennifer I love how women are now much more confident about expressing and “owning” their personal style.
    I remember even as a teenager making my first clothing purchases, choosing classic skirts and sweaters! A boutique near our house carried Bobbie Brooks and I thought I was verrry fashionable!

    The Arts by Karena

    • Jennifer
      April 6, 2016 / 3:02 pm

      I remember Bobbie Brooks too!

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