How to Navigate Social Media With Style

How to Navigate Social Media With Style

Today is Social  Media Day.

I’ve spent some time on social media lately and noticed a few things I’d like to share. I’m by no means an expert. I’m an observer and always studying to learn.

How to Navigate Social Media With Style


  • Don’t get into arguments on a social forum. Twitter is no place to get angry and aggressive. For example, I followed a woman on Twitter last week, who then sent this message. “You don’t know me, stop following immediately or I will block you!!!”. Hello! This is a social media. I blocked her immediately:)

  • Don’t play the follow/unfollow game. Some people have way too much time on their hands. I use Croudfire, which gives insights into your Twitter interactions. I’ve had the same woman, follow and unfollow me at least 4 times. Her content is OK, but her behavior is strange.
  • You can rightfully feel suspicious of the accounts going from 750 follows to 240K in a month. I suspect they’re buying followers which seems counter productive, because their audience won’t be relevant for their content.
  • Share your friends work as long as it would not disturb your followers and be in opposition to your brand. Remember, we are our brand, everywhere our presence is on the web.
  • [tweetthis remove_hidden_hashtags=”true”]If you share someone elses work, be courteous and credit them back. It’s the decent thing to do. Pay it forward.[/tweetthis]
  • Surprise! It’s not all about you. If you have your tweets sent automatically from Bloglovin, Pinterest, Facebook, WordPress or Blogger, then never come to interact with your followers, you’re boring. Sorry, but it’s a give and take where you build online friendships. If you use it just as an unmanned depository, you may find your audience is no longer listening. Automating tweets to save time, is a great idea. Just be sure to come back and engage.


How to Navigate Social Medial With Style


  • Ensure your privacy settings control who posts to your wall and your “page, if you have one. Sharing embarrassing photo’s can be mean. So be sure your settings require any photo you’re tagged in, to be approved by you.
  • Remember and acknowledge friends birthdays. It is a social network.
  • Get up on your soap box all you like, to interact with your friends. But be polite.
  • Turn notifications on, so you can respond to requests and comments in a timely way. They don’t have to ping a noise, but can be a visual icon that lets you know someone, a friend, has engaged you.


Instagram works similarly. The more “friends” you have the faster the information roll. Look away for several days, and you’ve missed a lot. Do your best to catch up with the friends who genuinely interact with you. Leave relevant comments or say nothing at all, and just like it.

Never pretend you care or have read it, when you haven’t. Its pretty easy to spot and insulting. Worse, it reflects poorly on you. Comments like “great post” are just lame unless you’ve added something meaningful as well.

Are you on social media?



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  1. July 1, 2015 / 6:11 pm

    Awesome tips on social media! As a social media strategist, I can say you are 100% spot on!

    Agreed that the follow/unfollow game is obnoxious and that buying fans/followers on any social platform.

    Also a huge fan of responding to social comments asap. Nothing says “I hear you and care about your thoughts” more than responding politely 🙂

    Wonderful post!

    • Jennifer
      July 2, 2015 / 7:02 am

      Thanks so much Devani!!

  2. June 30, 2015 / 11:17 pm

    Read this this morning and just getting to comment now. I love all your tips. I totally agree you have to interact on your platforms that you share stuff. That’s why I suck at Twitter. I just can’t dig it. I do love Facebook and chatting on Instagram… You are great at all these! xoxo Kim

  3. June 30, 2015 / 4:28 pm

    I stopped FBing when I got sick of friends of friends of friends, whom I didn’t know from Adam, friending me and then telling me what they had for lunch and posting pix of their grandchildren. The final straw was when I made what I thought was a humorous comment on a political comment and got a torrent of hate mail (the bad part) and lots of “unfriending” (that was the good part). I guess some people have no sense of humor.

    Anyway, after begging for almost a year to close my account (you really have to beg and plead repeatedly!!), FB finally “allowed me” to close my account. What a relief!

    I get the impression that Instagram is more about pictures than content, and I love good content. Sometimes I feel like a time traveler who has traveled a bit too far into the future and can’t find her way back.

    Cheers, M-T

    • Jennifer
      June 30, 2015 / 4:42 pm

      I really do very little on Facebook. I must admit it’s my least favorite social media forum. They are constantly changing how they do things and it’s confusing. I’ve closed several FB acounts and reopened new ones using a different email address. It allows you to recreate your freindships.

  4. June 30, 2015 / 4:00 pm

    Excellent, Jennifer. The whole point of social media is being SOCIAL! Yes, it’s time consuming and it can be maddening. But overall I’ve met some truly wonderful (like you!) people who turned into good friends.

    Great advice!

    • Jennifer
      June 30, 2015 / 4:39 pm

      I’ve met some wonderful women too! It’s terrific to be able to connect with women from all over the world.

  5. June 30, 2015 / 3:07 pm

    Really enjoyed this post. Now what setting do I change in FB so that I approve of the tagging?

    • Jennifer
      June 30, 2015 / 3:32 pm

      On your page, click the arrow pointing down at the far right in the blue bar. Click “Settings”

      A drop down menu will show on the left. Click “Timeline and tagging”.

      The secon​d​ option down says “Review posts friends tag you in”​. Click “Edit” and change it to ON.

      Hope this helps!

  6. June 30, 2015 / 10:48 am

    Hi Jen,
    I’m so happy to see that you’ve posted on this topic. You have a wealth of information with all the research you do. You are also talking plan common sense and manners here. I use social media for both my blog and my online boutique. I do like instagram because I think it has a personal touch and it’s an easy way to add content and keep in touch. I think it’s pretty easy to tell who is following you with genuine motivation. I would say that 99% of my interactions in blog world feel genuine and have been positive. When I get the impression that someone is not genuine, or there is not a positive intent, I definitely back away. I simply don’t need drama in my life. For me, blogging/social media need to be a positive force in the world or I won’t do it.
    Be polite-is such good advice. My biggest challenge, with working nearly full time during the school year, is getting around to all my blog friends to comment as regularly as I’d like.
    Great post Jen!
    xx, Heather

    • Jennifer
      June 30, 2015 / 3:53 pm

      Your blog is such a happy place! I love visiting 🙂 Commenting does take a lot of time and I frequenlty fall behind. What really chaps my hide is when a blogger never responds to any comments. It makes you feel like you’re talking to a dead phone. Why bother?

  7. June 30, 2015 / 10:44 am

    All smart and courteous points. Social media isn’t any different that interacting in person or over the phone. To have a friend, you have to be a friend.

    • Jennifer
      June 30, 2015 / 3:50 pm

      Politeness wins everytime!

  8. June 30, 2015 / 10:02 am

    I am just expanding my social media presence. I had a rude awakening last week! I made a comment on social media FB page regarding a movie I felt was disrespectful to the adoption community. The comments were beyond insulting! I finally deleted my comment. Productive communication was not possible with this group.

    Timely and informative post Jennifer!

    • Jennifer
      June 30, 2015 / 3:49 pm

      You have to develope a tough skin to be on social media. Remember the adage, “If you’re not annoying someone, you’re probably boring”!

    • Jennifer
      June 30, 2015 / 3:47 pm

      Glad you liked them! Not yet. What would I say??

  9. June 30, 2015 / 8:55 am

    These are really good reminders. I would add, don’t take it all personally. Some comments etc. might be personal, but most aren’t. Snarky on social media is weird! Unlike Suzanne, I do like social media, within reason and with limits. I have met some people I now consider friends on social media. People who live far away but have visited NYC, we have not only met and spent time together but have plans for the future. We are kindred spirits who just happened to meet in cyberspace.


    • Jennifer
      June 30, 2015 / 3:47 pm

      You have to have a tough skin to put yourself out on social media. The haters are better ignored so we can focus on the positive people.

  10. June 30, 2015 / 8:04 am

    Hi Jennifer, Wonderful post .. and I appreciate your being so candid. It’s a challenge to keep up and I think people try to take short cuts. I really should be using twitter more but I’m having a tough time keeping up with my blog and (real) job. Defining your objective is a priority. Is your intent to make it a business or is the blog a personal, social place to share ideas? Some sites have an entire team ~ with designated people to work on social media! Off to work and I’m so glad I didn’t miss this! xxL

    • Jennifer
      June 30, 2015 / 3:45 pm

      Very true Leslie. Oh to have a team! Then I could concentrate on doing the part I like doing, which is this. Interacting with my readers. It takes a lot of time and money invested to make it a business. I want my blog to pay it’s own costs, but I also want to provide value.

  11. June 30, 2015 / 7:16 am

    I must admit I really dislike social media. 99% of the interaction seems fake. I have a hard time keeping up with it. I’ve recently joined Instagram and find it to be the most shallow of all of them. I really feel it is all about numbers and not actually about making any kind of meaningful connection. I keep at it thinking it will get easier, but so far I just find the whole social media thing to be one massive pain in the butt. Can you tell I don’t care for it? LOL

    • Jennifer
      June 30, 2015 / 3:43 pm

      I can tell. I must admit, all the “my dear friend” comments on Instgram makes my skin crawl. But there are genuine friendships built there too.

  12. amy
    June 30, 2015 / 6:23 am

    Great Post! JK! I agree with everything…especially the follow/unfollow one. That one drives me crazy. Or bloggers who follow you just to get you to follow back, and if you don’t, they unfollow you. I also would add, bloggers who respond to your comment on THEIR blog, but never visit YOURS. Don’t they realize that we don’t come back and re-check their old blog posts to see if they responded to us? Unless they have Disqus, we have no idea if they even read our comments. Not everyone checks the ‘Notify me of follow up comments’ box. I certainly don’t.

    • Jennifer
      June 30, 2015 / 3:39 pm

      They respond to your blog on their blog? That’s just bizzare. I personally dislike Disqus, so am looking for an alternative. I hope I find one, because you’re right. Who has time to go back and check all the time?

  13. June 30, 2015 / 6:20 am

    Jennifer this is a really timely post.I have really gotten into Instagram recently; however still need to know more about using it properly! I do always wonder about people who can spend sooo much time on social media, I want to say, please go and live your life!!

    The Arts by Karena
    Art Gallery Opening!!

    • Jennifer
      June 30, 2015 / 3:37 pm

      You can definitly spend way too much time on social media. It’s a magnet, one needs to control. If I find myself spending too much time on it I go on a media “fast”.

  14. June 30, 2015 / 4:48 am

    Great advice, Jennifer. We can all stand reminders of how to navigate social media with style. Good post!

    • Jennifer
      June 30, 2015 / 3:36 pm

      Thanks Pam!

  15. June 30, 2015 / 2:08 am

    Glad you posted this – I am just in the middle of something similar myself since I am fairly new to Twitter and am baffled by the follow thing. Don’t get the woman who threatened to block you!!!! Weirdo? I have tried to target individuals to follow (using Crowdfire also) who are genuine creatives that know the value of people promoting each other rather than just their own stuff. Like you say – boring if not! But I get these random followers who are just not appropriate for the kind of following/follower relationships I want – some seem downright weird! So I just don’t follow them back. I have been wondering what experiences other new Twitterers are having and whether they just automatically follow EVERYONE that follows them or whether they check out the Twitter accounts first. I had one the other day offering porn. Each to his own of course but not what I want from Twitter! Thanks for bringing this up.

    • Jennifer
      June 30, 2015 / 3:35 pm

      I’ve had some porn followers too. I just block them. There is everything on the web, so we have to be prepared to filter it.

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